By tracking your leads you can find out which campaigns convert best.
With this brief explanation, you will learn how to track lead registration in a simple way. This way, you will get the most out of your campaigns using the platform 's options according to the different registration sources . Let's get to it!
How?
Going into Settings, select Channel and campaign management -> Sales campaigns and click on one of your campaigns.
When we create a campaign, we automatically associate a hash that can be used in your input channels: web simulator, commercial simulator, customer creation on the platform or via API.
This allows us to track the origin of leads and see their performance in a time graph within this view that we show you (image 1). In addition, you can filter by date to evaluate the effectiveness of your digital marketing investments.
Example
If you have two different landing pages for lead generation, make sure you work with different hashes on each one. This way, you can check which one is performing better lead generation!
With this simple explanation, you are now ready to get more out of your campaigns.
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